How This Husband-and-Wife Team Built a Thriving Career with USA Containers

Kenny and Jade Geiger did not follow the same road to sales.

Jade graduated high school early as valedictorian, went on to college, and once again finished at the top of her class. Afterward, she built her career in compounding pharmacy and manufacturing, preparing and inspecting complex medications such as chemotherapy and kidney failure treatments. She preferred the manufacturing side for its balance and steady hours, and those skills of precision and discipline later became the foundation for her success in container sales.

Kenny’s path was hands-on from day one. Born in Michigan and raised in an Air Force family, he gravitated to mechanics, construction, and manual labor. School was never his arena of choice, but work that required skill, judgment, and grit suited him perfectly.

Finding a Fit in Shipping Container Sales

A friend’s invitation opened the door to shipping container sales for Jade. At first, she thought she was being recruited to sell Tupperware. Instead, she discovered a sales model that let her work from home while contributing meaningfully to the family’s goals. Though Kenny was skeptical at first, Jade's second commission check proved the upside was very real and he decided to join the company as well.

Their first sales were unforgettable. Jade closed a Facebook lead entirely on Messenger, then sold a second unit to the same customer before the first even arrived. Kenny’s first order was a pick-up out of El Paso. Releases were bouncing from the customer’s email, so he texted a screenshot to the depot and the pick-up still cleared. A month later, the customer returned for more containers.

The Moment It Felt Real

For Kenny, it really clicked when the second commission check was double what he made in two weeks at his nine-to-five.

For Jade, it was the year she started out-selling him with the help of paid ads. 

Complementary Sales Styles

Jade’s superpower is connection. She treats prospects like people, not tickets, and injects warmth, humor, and the occasional dad joke into follow-ups. It turns ghosts into replies and replies into revenue.

Kenny is methodical and matter-of-fact. He lays out the process from end to end so there are no surprises. Different approaches, same outcome: trust.

They also learned to trade strengths. When Jade became an internal sales rep, she toned down the friend mode when speed and triage mattered. When Kenny needs speed in the CRM, Jade grabs the laptop. At home and at work, it is a relay where the baton never drops.

Clarity, Not Pressure

Most sales do not close after the first, second, or even third conversation. Jade’s baseline is seven follow-ups and more for multi-unit orders with the goal of clarity, not pressure. She has found that buyers value speed, clarity, and proof that a human cares. 

Lessons For Any Seller

Be human first. Tell the truth when you do not know. Call back when you say you will. Invest in creative that lets buyers hear and see you. Protect your energy so you can show up with intent. And remember that most people are busy, not rejecting you. Your job is to resurface at the right time.

Why This Matters

USA Containers works because people like Kenny and Jade bring grit, humility, and creativity to a simple promise. Do what you say you will do. Treat customers like family you actually enjoy seeing. Keep showing up on the hard days. Repeat.

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